eCommerce Experts Blog

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Google Algorithm Updates

September 17, 2015

Here’s a handy link to see the Moz page on Google’s Algorithm Updates.


Understand Web Design Process

Understand the Website Design Process and you will get a better website

February 10, 2015

If you want a good or great business website, it will help you to understand the website design process. Different web companies work in different ways, but usually the graphic design of a site needs to be completed before the coding and programming of the site is commenced. Website design is always a process of […]


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What is the best shop URL address to use?

November 27, 2014

Have you ever wondered if you are using the best URL for your shop website?  Here is a common question for businesses setting up a new eCommerce online store. Getting this right or wrong can make a huge difference to your results. The Situation A retail business with an existing website wants to add an […]


50 Stats About Content Marketing

Can Content Marketing Help You Make More Sales?

October 8, 2014

Do you use Content to help drive sales on your eCommerce site?  How can you use better content to drive better eCommerce results? Why would you want to use content marketing? 1. “Clicks from shared content are 5 times more likely to result in a purchase.” 2. “90% of users listen to recommendations shared from […]


More Tips for Better eCommerce

Nine eCommerce Experts Share 43 Secrets for Better eCommerce Results

October 7, 2014

Are you setting up a new eCommerce store? Do you have an existing eCommerce store and want to improve your eCommerce results? Here are 43 eCommerce Tips from nine of the Expert Panel of the Australian eCommerce Guide.  Recommendations cover analytics, content, conversions, customers, product descriptions, images, integration, logistics, optimisation, payments, research, SEO, shipping, social media, […]


Hot Tip

7 Hot Tips for Increasing eCommerce Conversions

September 17, 2014

It can be pretty difficult to know where to start when trying to improve conversions on your online store. These 7 tips give you some online marketing essentials to increase conversions on your eCommerce store. 1. Product Reviews from Customers Add credibility and build trust with customers by encouraging product reviews. Reviews are great way of providing […]


eCommerce Puzzle Pieces

The StreetSmart ‘Law of Business’

September 8, 2014

“There is hardly anything in the world that someone cannot make a little worse and sell a little cheaper, and the people who consider price alone are that person’s lawful prey. It is unwise to pay too much, but it is also unwise to pay too little. When you pay too much, you lose a little money, […]


eCommerce Questions to Ask1

21 StreetSmart Tips to get a Great Website

September 2, 2014

  If you want a good business website without lots of headaches, you need to choose a digital agency or web development firm that is the right ‘fit’ for you and your business. It may surprise you to learn it’s a two-way selection process. You need to assess their experience, skills, technology, service levels, culture […]


magic-wand

Is there a Magic Wand for eCommerce success?

  Is there a Magic Wand?  I see the pain almost every day. Ignorance is NOT bliss. What business owners don’t know about the online world really can hurt them. Too many are struggling with ineffective websites, unfriendly systems and questionable marketing. They’re getting poor results and not enough ROI. They don’t make money online, but […]


Australian eCommerce Guide Reference Guide

Very Handy Guide to Google ‘My Business’

August 14, 2014

Do you understand how to list your business in Google? Caz Bevan from US-based Boostability has produced “A Complete Guide to Google My Business”.  It’s a handy 20 page guide to help you understand the changes Google has made to how it manages business listings. You can download “A Complete Guide to Google My Business” here. […]


use the Australian eCommerce Guide to make your next ecommerce move a good one

New US laws could change the eCommerce landscape

July 5, 2014

eCommerce Game Changer?? As reported by BDO Australia, the US government is attempting to bring in laws that would gives each of the states in the USA the power to collect sales taxes from out-of-state retailers.  Currently, the US states only collect sales tax from operations within each state’s borders. This would apply for interstate transactions, as […]


Australian eCommerce Guide Reference Guide

Tips & Traps for Better Website Hosting

Do you know what to look for in a good website hosting company? Do you know how to recognize and avoid a bad website hosting company? How do you choose where your website is hosted? These days, many online customers place great importance on eCommerce-enabled websites and enjoy the benefits of doing business online. An […]